Leveraging Big Data for Assessing Social Sustainability in Business

Abstract

Big Data (BD) technology is increasingly seen as crucial for addressing sustainability challenges. The complexity of modern business, with its interconnected stakeholders, demands a comprehensive understanding of impacts for true sustainability. This paper presents a methodology harnessing big data (BD) to examine social sustainability within businesses. Applying the methodology to a current study reveals the potential of BD to advance the social aspects of the UN's Sustainable Development Goals (SDGs).