Total Quality Management In Medium Enterprises: An Empirical Study On Kamrup (Rural) And Kamrup (Metropolitan) Districts Of Assam

Abstract

Quality is equally impor­tant for Medium Enterprises and for large corporations. The lack of owners’/managers’ ability to exercise quality management practices has proved to be one of the major causes of failure of these enterprises. The study intends to provide suggestive measures for proper application of Total Quality Management (TQM) practices in the service and manufacturing medium enterprises of Kamrup (Rural) and Kamrup (Metropolitan) Districts of Assam. Analysis was carried out concerning perception of owners and employees on TQM practices. Arithmetic Mean was calculated regarding 20 issues relating to TQM practices in case of both these enterprises. The findings showed that owners required very high emphasis on employee involvement in terms of meeting customers’ needs and organisations’ objectives. They also required very high emphasis on actively involving the employees in quality-related activities and instigating their suggestions. The respondent employees revealed strong agreement regarding acquisition and continuous upgradation of knowledge by the management and perceiving management as role models.